Understanding the search intentions and intents of customers is one of the key factors in achieving good rankings on search engines like Google. Today, what’s most important is that your web page solves the searcher’s problems, rather than simply carrying the keywords used by the searcher. It’s easy to take keywords at face value, unfortunately, keywords can have many different meanings beneath the surface. Since the intent behind searches is very important for your ranking potential, you need to be extra careful in how you interpret the keywords you target.
The keywords used in articles or websites are the most likely to attract customers.
A smaller number of phrases can sometimes be significant; therefore, a smaller competitor targeting phrases for the primary participants may have organic ranking positions without the budget competition.
A phrase that generates 40,000 searches per month may be more meaningful than a similar phrase that generates 4,000 searches per month.
Using specific terms to attract consumers. For example, "packaging" may have high search volume, while "buy packaging boxes" may have low search volume but with extremely high relevance and user intent strength.
Understanding the characteristics and search behavior of the target audience is crucial for selecting keywords that can attract the attention of high-quality potential customers.
Long-tail keyword research identifies low-volume phrases with high conversion probability and/or high conversion profitability.
Optimize according to search engine requirements
Optimize to Enhance User Experience
Using Keywords Focused on the Product/Company
Using Keywords Based on Customer Experience and Search Intent
Optimization is only focused on the website
Use multiple channels during the optimization process, such as combining links from FB and the website, etc.
Data collection focuses on rankings and search volume
Data analysis includes conversion and goal tracking
Free inquiry, streamline and optimize business development
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